New Roots develops, produces and sells plant-based and high-protein cheese and dairy alternatives. Thereby, New Roots is committed to traditional Swiss production methods.
How would you describe your solution in a few words?
New Roots develops, produces and sells sustainable, protein-rich, plant-based alternatives to cheese and dairy products using traditional Swiss production methods.
Who are your customers?
- End consumers: Flexitarians, vegans and vegetarians, culinary enthusiasts, lactose intolerant people
- Organic specialist, retail and wholesale trade
- HORECA, system catering
- Industry partners (bakeries, ice cream and pasta manufacturers, etc.)
What are the environmental benefits of your solution?
Our solution reduces > 60% CO2 and 40% water compared to the conventional solution, promotes organic farming and careful use of soils and reduces water and air pollution. The selected raw materials absorb CO2 and contribute to soil health.
How do you manage to exist on the market?
We exist in the market through the unique combination of traditional production, which gives the products their natural taste, and technological capability for scaling and cost-efficient production.
Our brand stands for quality, innovation and ethics and we place a strong focus on research and development of novel products, taking into account market needs and consequences for the entire ecosystem.
Nominated solution: Plant-based cheese and dairy products
Company: New Roots AG
More information: www.newroots.ch
New Roots founders, Alice Fauconnet and Freddy Hunziker © New Roots
