Rethinking Textiles - Green Business Award

Rethinking Textiles

Muntagnard

How would you describe your solution in a few words?

We believe in the innovative power of content to produce exciting and high-quality products. For this reason, we are dedicated to an all-encompassing, novel approach to making clothing products. This is how we produce transparency along the entire value chain, from raw materials to the final product. This will enable us to ensure the social and sustainably high demands.

In addition, our products are designed and manufactured holistically according to the criteria of the circular economy. This means that after the end of the life cycle, the products can either be returned to the biological cycle or used as raw material for a re-production process.

Who are your customers?

For all those who like to invest in completely more sustainable clothing, but do not want to give up comfort, quality or style and want to be well dressed in the city as well as protected in the mountains – for Muntagnards and Muntagnardas.

What are the environmental benefits of your solution?

Waste is decisively reduced due to the orientation according to the circular economy. In addition, since we select ecologically better raw materials and produce high-quality clothing according to the latest, innovative and sustainable production processes, we can significantly minimize the impact of fast fashion and linear productions and serve as an example that sustainable clothing in the premium sector can also be desirable.

How do you manage to exist on the market?

Thanks to our unique selection of high-quality raw materials from selected European partners and the corresponding design into a holistic product that meets the criteria of the circular economy, we are able to position a decisively differentiated position in the area of premium lifestyle clothing and apparel.